What to Expect with Human Marketing - Inbound Marketing Agency Pricing & ROI

What ROI formula does your Agency use and what will your ROI be? What is the minimum expected budget for Inbound Marketing services? Human Marketing answers these questions.

read more

How to Use JIRA Software for Agile Marketing Projects

Posted: December 12, 2018

This article was written with knowledge acquired through hours of hard work, late nights and stress eating so that YOU can excel in agile marketing.

What Google's August 2018 Algorithm Update Means for Your SEO Strategy

Posted: September 28, 2018

In August 2018, Google released a broad core algorithm update that reinforced its emphasis on surfacing the most reliable and authoritative pages. Learn what it means for your business.

The Top 4 Relationship Marketing Examples You Need to Try

Posted: September 21, 2018

These 4 award-winning relationship marketing examples are Human Marketing's top picks to try.

Letter from a Human: Nicole Suther

Posted: August 1, 2018

Meet Nicole Suther. She's the newest Inbound Marketing Coordinator at Human Marketing. Find out how Nicole was inspired by her small town roots to pursue a career in marketing.

Letter from a Human: Mike Rizzo

Posted: August 1, 2018

Meet Mike Rizzo, Human Marketing's newest account strategist. Mike grew up as an aspiring marketer and brings 12+ years of industry experience to our company.

Content Optimization Guide: 4 Steps for Producing Great Content

Posted: May 29, 2018

In this content optimization guide, discover four essential steps to guarantee your content is properly optimized and primed for conversions.

40 Critical Content Writing Tools to Execute Your Content Marketing Strategy

Posted: May 26, 2018

If you want to stay competitive in today's digital world you must publish engaging content. These 40 critical content writing tools will help you write dazzling pieces for your business.

How to Create a Killer Brand Voice and Content Style Guide You'll Actually Use

Posted: May 16, 2018

Want to know the secret to great, consistent content marketing? It's your brand voice and content style guide. Check out our step-by-step guide to create a great content style guide.

What Is GDPR? How the New Law Affects Your Digital Marketing Efforts

Posted: May 2, 2018

On May 25th, 2018 the GDPR (General Data Protection Regulation) will go into effect. Is your business prepared? We break down this confusing law and provide you with a list of action items that will help you prepare!

The Ultimate Guide to Content Promotion

Posted: April 28, 2018

Learn how to execute a bulletproof content promotion strategy that gets your content in front of the right people and delivers real value to your customers.

How a Sweaty Ecommerce Company Lifted Email Revenue 107% in 1 Year

Posted: March 30, 2018

Want to ramp up your ecommerce email marketing? See how one ecommerce company boosted its email revenue by 107% in a single year.

25 Ecommerce KPIs for Every Stage of the Funnel

Posted: March 30, 2018

Are you neglecting your valuable ecommerce data? Learn how to track the most important ecommerce KPIs for success in every stage of the marketing funnel.

Human Marketing Receives 2018 Platinum AVA Digital Award for Blog Writing

Posted: March 29, 2018

Irvine-based inbound marketing agency Human Marketing is recognized by the Association of Marketing and Communication Professionals for exceptional blog writing.

How We Restructured Our Inbound Marketing Agency Into Growth Teams

Posted: March 15, 2018

Learn how we restructured our inbound marketing agency into growth teams to specialize our teams and accelerate business growth for our clients.

The Ultimate Ecommerce Promotion Guide

Posted: March 12, 2018

Don’t miss any critical steps with your ecommerce promotions. Read our ultimate ecommerce promotion guide and learn how to plan successful sales year round.

Unique Ecommerce Promotion Ideas You Can Use Today

Posted: February 2, 2018

You don't have to rely on seasonal promotions to boost sales. Check out four unique ecommerce promotion ideas that will generate profit year-round.

4 Actionable Ecommerce Marketing Strategies to Grow Your Business

Posted: January 31, 2018

If your revenue has plateaued and you want immediate results, read how these 4 actionable ecommerce marketing strategy ideas can help grow your business today!

How to Write SEO-Friendly Content to Get Your Business Ranked

Posted: January 19, 2018

Struggling to generate results from your SEO strategy? Here’s how to write SEO-friendly content that will put your business on the front page.

Ecommerce Conversion Rate Optimization: How to Improve Your Product Pages To Convert

Posted: January 18, 2018

Are your lackluster ecommerce product pages failing to convert? Woo your customers and put more money in your pocket with these tips!

Letter from a Human: Michelle Leung

Posted: January 3, 2018

Meet the newest member of our marketing team: Michelle Leung. She will be our new Marketing Coordinator.

How to Use Social Media Influencers in Your Ecommerce Marketing Strategy

Posted: December 16, 2017

Need help in reaching a target audience for your ecommerce company? Influencer marketing can help. Here's how to make it a part of your social media strategy.

Letter from a Human: Kellie Hay

Posted: December 7, 2017

Meet the newest member of our marketing team: Kellie Hay. As project manager, she helps streamline processes and communication and keep projects on track.

Letter from a Human: Alyssa Stockman

Posted: December 6, 2017

Meet the newest member of the Human Marketing team: Alyssa Stockman. She will be our content writer.

Marrying Your Ecommerce SEO Keyword Plan With Content Marketing for Explosive Growth

Posted: December 1, 2017

Hit a wall with your website traffic? Here's how to expand your ecommerce SEO keyword plan and content marketing strategy to drive real results.

Facebook Marketing Tips: How to Recover Deleted Facebook Ads

Posted: November 19, 2017

Accidentally delete your best Facebook ads? Here's how to recover a deleted Facebook Ad with interactions and data attached in six easy steps.

Content marketing tips (For people who hate writing)

Posted: October 12, 2017

Today we're sharing content marketing tips, including a step-by-step guide on how to write a blog post...for people who hate writing.

Letter from a Human: Sabrina Robinson

Posted: September 28, 2017

Meet the newest member of our marketing team: Sabrina Robinson. She will be our Marketing Executive Assistant.

Blog SEO Tips: How to Increase Blog Traffic to Existing Content

Posted: September 8, 2017

Have the majority of your blog posts gone undiscovered? Learn how to increase blog traffic to your existing resources using proven blog SEO tips.

How to Prepare for Shark Tank: 5 Steps for a Successful On-Air Appearance

Posted: August 10, 2017

Congratulations! Your Shark Tank pitch is going to air. Now what? Prepare for Shark Tank with these 5 tips.

2017 SEO Trends That Will Put Your Content Marketing on the Map

Posted: July 27, 2017

Tired of futile content marketing efforts? Refresh your content strategy and start generating results with these 2017 SEO trends for content marketers.

Letter from a Human: Alison Lillie

Posted: July 6, 2017

Meet the newest member of our marketing team: Alison Lillie. She will be Human Marketing's Marketing Coordinator.

Agency Startup Lessons: Celebrating Our first $1,000,000 in 19 Months

Posted: June 12, 2017

Lessons learned from my first $1m in business as a service startup.

Blog Homepage SEO: How to Optimize Your Blog for Search Engines

Posted: May 20, 2017

Don't let your blog get lost in Google's search results. This article will teach you 6 actionable blog homepage SEO tips to help your blog rank.

3 Questions to ask yourself before launching a new product

Posted: March 31, 2017

Don't launch a new product without asking these questions first!

Marketing Generated Revenue Forecasting: The Convergence of Sales & Marketing

Posted: March 31, 2017

Join in on the forecasting, marketers! As sales and marketing continue converge it's no longer solely the Sales Director's responsibility for revenue delivery and sales forecasting.

The Complete Guide to Snapchat Emojis You Didn’t Know You Needed

Posted: March 10, 2017

Wonder what all those Snapchat emojis mean? How do you use them? We've got the complete guide to Snapchat emojis you never knew you needed.

Conscious Capitalism in Orange County - Irvine Historical Society

Posted: March 8, 2017

Conscious capitalism is an integral part of our values. We recently partnered with the Irvine Historical Society to redo their website and digital marketing.

Facebook Marketing Tips: Retargeting Website Visitors

Posted: March 7, 2017

The first in the Facebook Marketing Tips series — how to create custom audiences to retarget people who have visited your site.

Start Appearing in Google Answer Box With These Simple Steps

Posted: February 25, 2017

Position 0 is the new No.1 in search engine results. Get tried-and-true tips to appear in Google Answer Boxes & capture more website traffic.

Hiring a Digital Marketing Agency? 5 Signs You've Been Duped

Posted: February 11, 2017

Your digital marketing agency should drive your business forward. These 5 signs will help you separate the superheroes from the subpar agencies.

SMART Goals Worksheet: How to Set SMART Marketing Goals

Posted: February 8, 2017

What are SMART goals and how do you set them up? Use this free SMART Goals Worksheet to map out your marketing for the year to come.

Reinforce Your SEO Strategy: 3 Ways to Improve Google Search Results

Posted: January 25, 2017

Looking for easy ways to appear more authoritative to search engines and visitors? Check out these little-known tips to reinforce your existing SEO strategy.

How The Best Company Blogs Use Employee-Generated Content

Posted: January 20, 2017

A company blog is essential. Learn how to rally your team to create employee-generated content with employee blogging programs that actually work.

Ecommerce Email Marketing Frequency: How Often Should You Email?

Posted: January 11, 2017

Successful ecommerce email marketing keeps you top of mind without annoying your list. Learn from our recent experiments to strike the right email frequency.

Meet Human Marketing's New Inbound Marketing Manager Erin Doherty

Posted: December 29, 2016

Meet Human Marketing's new Inbound Marketing Manager, Erin Doherty.

Need a Website Repair? See ROI Faster With This Iterative Approach

Posted: December 9, 2016

You wouldn't scrap a car that needs repairs and build a new one. So why do that with your website? Learn a smarter, ROI-driven approach to your website repair.

HubSpot INBOUND 2016: Themes to Inspire Every Inbound Marketer

Posted: November 30, 2016

Didn't make it to the HubSpot Inbound 2016 conference? These themes embodied the spirit of the week and will be sure to inspire your inbound marketing efforts.

Meet Human Marketing's New Marketing Director, Cherene Etemadi

Posted: November 30, 2016

Human Marketing's new Marketing Director, Cherene Etemadi, describes her entrepreneurial and intrapreneurial spirit in our first "Letter From a Human."

How to Advertise on SnapChat at a B2B Marketing Conference

Posted: November 28, 2016

Are Snapchat filters effective for B2B marketing? We recently gave it a shot — here's our write-up on how to advertise on Snapchat at a conference.

How to Set Up Goals in Google Analytics

Posted: November 15, 2016

Learn how to set up goals in Google Analytics so you can effectively make business decisions based off concrete data analysis!

Tools and Tips to Start A/B Testing Like a Pro

Posted: November 2, 2016

Get the lowdown on how to leverage A/B testing so you're constantly improving conversion rates, open rates and other critical business metrics.

Applying to Inbound Marketing Agencies? How to Make Your Résumé Shine

Posted: October 20, 2016

Demand for digital marketers is soaring yet inbound marketing agencies still struggle to find qualified candidates. Take these steps to make your résumé shine.

Need to Build a Website Fast? Here's How We Did It In 10 Days

Posted: October 11, 2016

Want to know how to build a website fast? SEO research and optimizing for conversions is no easy feat. Learn how our team did it in just 10 days.

How to Get Stellar Content From Outsourced Blogging Services

Posted: September 9, 2016

Like most marketers strapped for time and copywriters, you need to create content without eating up valuable resources. Learn how outsourced blogging can help.

Profits vs. Purpose. Why We're Focused on Conscious Capitalism

Posted: August 20, 2016

With profits at the forefront, philanthropic initiatives tend to take a back seat to revenue. Learn some compelling reasons to prioritize conscious capitalism.

How Much Should a Website Cost?

Posted: August 15, 2016

How much should a website cost? Learn the components that go into creating a website the right way and how much it will set you back.

6 Homepage Best Practices to Guide Your Website Redesign

Posted: July 9, 2016

You have about 5 seconds to catch a visitor's attention on your homepage. Learn 6 crucial factors to consider in your homepage redesign to improve conversion.

Using Experian for E-Commerce Data Enrichment

Posted: June 22, 2016

Looking to use Experian for customer data enrichment? Here's a quick guide on how to navigate Experian to make the most out of your customer database.

Thinking of Starting Your Own Company? Here’s How I Started Mine

Posted: June 22, 2016

Thinking about starting your own company? From my experience, here are a few crucial things you should include in your small business planning process.

What to Expect With Human Marketing - Inbound Marketing Agency Pricing & ROI

Posted: May 28, 2016

What ROI should you expect from an inbound marketing agency? What's the budget for inbound marketing services? Human Marketing answers these questions.

Using Business Goals to Drive Your Daily Mission

Posted: April 1, 2016

You've probably drafted a business plan — but do your daily actions coincide with your business goals? Learn how to infuse this mission into everyday business.

Why Giving Back Is an Investment in Your Culture

Posted: March 30, 2016

Most companies don't prioritize giving back because the pathway to profits isn't clear. But supporting those in need is an investment in your culture.

Crush Your Loftiest Business Goals With a Few Hours of Planning

Posted: March 30, 2016

Goal planning often feels abstract, so few leaders take time to do it. Gain an easy framework to start achieving your short- and long-term business goals.